The 2019 A8 is the first production execution of the all-new premium Audi design language deriving from Design Chief, Mark Lichte’s Prologue concept, which is founded in state-of-the-art exterior lighting, a powerful stance and precise, proportional design.
The front with its broad, upright Singleframe® grille, the flowing and muscular body design and the rear with its full-length strip of dynamic lighting accentuate the distinctive the stance of the all-new A8. The proportions equally highlight the front and rear wheels, with definition at the wheel arches calling attention to the standard quattro® all-wheel drive. The exterior lighting is state-of-the-art, particularly when equipped with the HD Matrix design and rear lamps with OLED technology, further cementing the Audi lighting leadership.
The new Audi design language is manifested in the interior through an intelligent redesign, featuring exceptional precision and material selection, as well as advancements to enhance relaxation and comfort for the driver and passengers alike. The A8 interior offers simplicity through the elegant use of piano black surfaces that give way to the two integrated touch display screens surrounded by brushed aluminum. Offering exceptionally clean design, a multitude of individual buttons have been eliminated in favor of the consolidated into the dual screen MMI touch response using the same intuitive operations as the latest smart phone interfaces.
The A8 provides a sense of ceremony to the driver and passengers through a theatre-like lighting display when the vehicle is unlocked, followed by the personalized welcome of the A8 in the virtual cockpit while the audio tweeters emerge and the air vents open to let its passengers know they are driving the pinnacle of the Audi lineup. Attending to every element of the user experience, through the available Premium air quality option, the cabin air is ionized for purification before passengers enter the A8 and a pleasant aroma can be selected to add to its interior ambiance.
For passengers in the rear of the vehicle, stored in the rear center console, a smartphone-sized OLED rear seat remote control allows passengers to conveniently customize their seating and infotainment preferences. Completing the luxury cabin, for ultimate relaxation, the right rear passenger seat offers an available heated massaging footrest discretely positioned on the rear of the front passenger seat. The result is an interior offering a serene respite from the hectic life that surrounds it.
Standard interior features include:
Optional interior features include:
Technology and Connectivity
As the flagship of the brand, the A8 has long presented industry-leading technologies that make their way into future Audi models. This latest generation is no different as Audi approaches the digital age with a revolutionary infotainment concept debuting in the A8 that features haptic touch functionality, user-friendly menus and the simplicity of operation known from your smart phone. Extending the ease in usability for all occupants, the smartphone-sized OLED remote control allows rear seat passengers to conveniently customize their seating and infotainment preferences as well as the ambient and matrix interior lighting settings.
Technology and connectivity features include:
The A8 will be introduced with a comprehensive suite of driver assistance systems and functions that benefit from:
Delivering an Audi benchmark in driver assistance and convenience systems, the 2019 A8 sets a new standard in luxury providing increased ease of mind and operation through its comprehensive assistance functionality. In addition to advancements in systems previously debuted by Audi, including the stress reducing adaptive cruise assist, advanced collision mitigation and cross traffic assist, through its onboard sensors, cameras and laser, the A8 sets a new technical standard.
The advanced systems debuting in the A8 offer an added element of ease behind the wheel. While the driver maintains control, the intelligent systems in the A8 simultaneously assess the vehicle’s surroundings, providing the driver with added confidence and stress reduction. The impressive array of safety enhancing systems, including improved lane centering capabilities and more precise lane tracking, make the A8 the driver assistance benchmark for the brand and the segment.
Enhancing the groundbreaking A8 system further is the introduction of the first production automotive laser scanner with a wide horizontal range that is more precisely able to provide detailed, contoured images that measure distance and orientation. Together with the vehicle’s long-range radar and front camera, the laser scanner forms a trio of sensors with various functional strengths that complement each other. It is these sensors combined, as well as the powerful zFAS driver assistance computer, which generates an image of the surroundings and processes the data to help inform the driver and actuate the driver assistance systems as needed.
New A8 driver assistance systems included in the driver assistance package:
All of these new driver assistance functions join the impressive offering already available on Audi models today:
Audi active lane assist
Audi side assist
Collision avoidance assist
Multicollision brake assist
Night vision assist
Parking system plus
Predictive efficiency assistant
Rear cross traffic assist
Traffic jam assist
Traffic sign recognition
Lighting and Convenience
Design and body highlights include:
Chassis and Suspension
With dynamic all-wheel steering, Predictive active suspension and the powerful all-new electronic chassis platform, Audi has rethought every aspect of the all-new flagship’s handling and ride experience. Comprised of 29 different frame materials and 14 cold and hot joining techniques, the A8 delivers an intelligent material matrix. The result is outstanding driver handling and premium passenger comfort in a safe and quiet package.
Chassis and suspension features include:
Powertrain and Performance
Launching with a new 3.0 liter V6 turbo engine, the A8 powertrain is paired with a standard new 48-volt electric mild-hybrid drivetrain. This 10Ah lithium-ion battery and new belt driven alternator starter (BAS) has been engineered to support the TFSI® engine and functions as the main vehicle electrical system enabling the advanced infotainment and luxury equipment, including the driver assistance systems and electromechanical suspension in the A8. This system allows for recuperation of power and is designed to help provide a more responsive and smooth ride. The powertrain operates in conjunction with a fast and gently shifting eight speed tiptronic transmission and standard quattro® all-wheel drive with self-locking center differential.
A8 L 3.0 TFSI V6 quattro®
Eight-speed Tiptronic® automatic transmission and quattro® all-wheel drive
lb-ft of torque
Market Introduction & Pricing Detail
The all-new 2019 A8 will go onsale in the Fall of 2018 with the 3.0 Liter V6 TFSI engine. A V8 engine will be available by Summer of 2019.
Starting manufacturer suggested retail prices:
A8 L 3.0 TFSI
Starting MSRP of $83,800for more information on the 2019 Audi A8L 3.0 TFSI V6 quattro® with automatic transmission. Prices above excluding destination charge, taxes, title, options and dealer charge. Dealer sets actual price.
Final U.S. offerings may differ. Full product portfolio and pricing will be confirmed closer to on-sale date in the fall of 2018.
Always pay careful attention to the road, and do not drive while distracted. See Owner’s Manual for further details, and important limitations for MMI Touch response®.
Audi Navigation plus depends on signals from the worldwide Global Positioning Satellite network. The vehicle's electrical system, and existing wireless and satellite technologies, must be available and operating properly for the system to function. The system is designed to provide you with suggested routes in locating addresses, destinations and other points of interest. Changes in street names, construction zones, traffic flow, points of interest and other road system changes are beyond the control of Audi of America, Inc. Complete detailed mapping of lanes, roads, streets, toll roads, highways, etc., is not possible, therefore you may encounter discrepancies between the mapping and your actual location. Please rely on your individual judgment in determining whether or not to follow a suggested Audi navigation plus route.
Always pay careful attention to the road, and do not drive while distracted. The Wi-Fi hotspot feature is intended for passenger use only. 4G LTE coverage is not available in all areas. The Wi-Fi feature is provided through Connect PLUS. Connect PLUS features and technologies are optional, may require an additional subscription with separate terms and conditions, and should be used only when it is safe and appropriate. See materials provided by wireless carrier for terms, privacy, data security details. Returning devices connect automatically and use plan data unless hotspot is removed from device settings.
Driver Assistance features are not substitutes for attentive driving. See Owner’s Manual for further details, and important limitations.
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Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands, delivering about 1.878 million vehicles globally in 2017. In the U.S., Audi of America sold nearly 227,000 vehicles in 2017 and broke company sales records for the eighth straight year. Visit audiusa.com or media.audiusa.com for more information regarding Audi vehicles and business topics.
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