2017 Audi A3 Sportback e-tron delivers even more technology for a premium driving experience

  • Updated e-tron model for 2017 continues to provide efficiency without sacrificing performance, offering an all-electric driving option when it’s wanted, and the freedom to drive further when it’s needed
  • Product enhancements include improved technology offerings such as the available Audi virtual cockpit and standard driver assistance systems including Audi pre sense® front
  • Unique body styling and available e-tron Sport package further differentiate the plug-in hybrid from the rest of the A3 model line

August 30, 2016 | HERNDON, Virginia – Audi of America’s refreshed A3 Sportback e-tron is poised to continue to bring new owners to the electric plug-in hybrid family. The compact vehicle in the A3 model-line combines performance with impressive efficiency, and now offers even more technology, for a premium driving experience that is truly Audi.

The A3 Sportback e-tron continues to be a success for Audi, with nearly 13 percent of all A3 sales being comprised of e-tron sales. As the brand’s first step towards providing an electrified future in the U.S., the e-tron offers a versatile choice for the full array of daily commuting challenges, some of which can be handled on battery power alone.

2017 A3 Sportback e-tron
Combining the benefits of a hybrid with all-electric range, the A3 Sportback e-tron continues to feature a 1.4-liter TFSI® engine and a permanent magnet-driven electric motor to produce 204 horsepower and 258 lb-ft of torque. With impressive off-the-line acceleration, the e-tron sprints from 0-60 mph in just 7.6 seconds.

As the only Audi available in a Sportback model and with more than 43.5 cubic feet of cargo capacity with the rear seats folded down, the A3 e-tron offers customers a premium driving experience with every day utility. New for 2017, the e-tron comes equipped with even more standard features including panoramic sunroof, rearview camera, LED daytime running lights with available e-tron signature LED headlights (Premium Plus and Prestige only) and standard driver assistance systems such as Audi pre sense basic and Audi pre sense front.

Expanded technology offerings include the available Audi virtual cockpit, Audi smartphone interface with Apple CarPlay™ and Android Auto integration for compatible devices, Audi connect PRIME and PLUS services (6-month trial subscription) and MMI® Navigation plus with MMI touch, further raising the bar as to drivers can expect from electric vehicles. Specially designed for e-tron, the Audi virtual cockpit includes unique displays such as a power meter screen which shows the range and consumption figures for both the electricity and gasoline, placed in the driver’s line of vision.

Also exclusive to the A3 Sportback e-tron is the available Sport package which adds a 3-spoke, flat-bottom, multifunction steering wheel with shift paddles, 18” 15-spoke Turbine-design wheels with all-season tires, front sport seats, and an S line roof spoiler, further differentiating the e-tron from the rest of the A3 model line.

Four unique drive modes within the Audi drive select system continue to allow e-tron drivers to dictate how to use the vehicle’s electric range to best suit their needs. From hybrid mode, which automatically chooses the most efficient power source based on speed and performance demand, to Sport mode, which uses all available power from both the combustion engine and the electric motor to deliver all-out performance, the e-tron is a versatile choice for a variety of daily driving needs.

The e-tron will be priced from $38,900 at the Premium trim level to $47,550 at the Prestige trim. In California, the vehicle’s largest market, purchasing customers who are residents of the state may also qualify for additional state and federal incentives and tax credits.

Tax credits and incentives are subject to eligibility requirements and availability, and customers should consult their tax professionals and IRS.gov for more information about tax credits and incentives.

Pricing Detail:

MODEL PREMIUM PREMIUM PLUS PRESTIGE
A3 Sportback e-tron $38,900 $42,000 $47,550

Prices above exclude destination charge ($950), taxes, title, options, and dealer charges. Dealer sets actual price.

Federal tax credits are only available to qualifying taxpayers that purchase a new Audi A3 e-tron vehicle, and are not available to lease customers. Qualifications for state incentives will vary. All tax credits and incentives are subject to change. Please consult a tax professional for advices. This content does not constitute tax advice.

For more information, please visit www.audiusa.com.

Always pay careful attention to the road, and do not drive while distracted.

Audi connect should only be used when it is safe and appropriate. Audi connect services and features are optional, provided with the support of authorized affiliated and third party service providers, and may require additional subscriptions with separate terms and conditions. Certain services collect location information, see Terms of Service for information about how to disable and for other details.

2017 EPA estimates not available at time of publication. See www.fueleconomy.gov for updated information. Your mileage will vary and depends on several factors including your driving habits and vehicle condition.

About Audi

Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. The Audi Group is among the most successful luxury automotive brands globally. In 2016, AUDI AG delivered about 1.871 million Audi automobiles and broke all-time company sales records for the seventh straight year in the U.S. Visit www.audiusa.com or media.audiusa.com for more information regarding Audi vehicles and business topics.

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